Integrating VR\AR technology into short-term rental services, Airbnb wants tenants to "see" rooms

Airbnb, the popular short-term rental platform based in the US, is continuously expanding its services to meet a broader range of customer needs. Recently, the company has introduced innovative features such as 3D virtual tours in collaboration with Matterport, allowing users to explore properties from anywhere in the world. Additionally, Airbnb has partnered with WeWork to offer business travelers flexible office spaces and long-term rental options for extended stays. Despite these expansions, the company remains focused on its core business—providing unique accommodation experiences. In a recent announcement, Airbnb revealed plans to integrate Virtual Reality (VR) and Augmented Reality (AR) technologies into its platform. These tools aim to give renters a more immersive experience by enabling them to virtually tour a property before booking. Using 360-degree photos and 3D scanning, users will be able to get a realistic sense of the space, including checking out the neighborhood and even visualizing the city before they arrive. During their stay, AR technology could help guests navigate their surroundings more easily. For example, it might guide them on how to unlock doors or translate local signs. Moreover, AR can also be used to introduce users to the local culture, enhancing their overall travel experience. While the concept sounds exciting, the details are still vague. Airbnb has not yet provided specific information on how exactly VR and AR will be implemented or which partners they will work with. Travelers are eager to learn more about the technical execution and the timeline for these features. It’s clear that the company is aiming to revolutionize the way people book and experience accommodations, but the next step will be crucial in turning this vision into reality.

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