[PConline Talk] You never have to socialize to show off your wealth because there are people in this country who are richer than you. Do not believe? Please see this example: On October 17, the new TITAN X pre-sales opened by Jingdong are all sold out within one minute! The price of a card sold for 9499 yuan was almost two GTX1080s, and many players in the review area found that they were "cheap than expected." According to the previous stocking, Jingdong prepared 3 days for the new TITAN X. The purchase time did not expect so much domestic local tyrants. Perhaps we have a natural sensitivity to playing video cards, we found that this time NVIDIA played a large package, and sold its new TITAN X. At this point, our first reaction was the epoch-making 3Dfx, the stunned 3dfx. Let's talk about history with everyone. â— The familiar history Time back in early 1999, after changing its name to 3dfx, 3dfx released Voodoo 3 based on the Avenger Avengers architecture. In an attempt to sit on the old 3dfx, suddenly announced the acquisition of board vendor STB, while recovering all Voodoo graphics chips. Supply, return to STB, in order to achieve self-produced and sold. After the acquisition of STB, the graphics card brands that had originally cooperated with 3dfx, Asustek, MSI, Gigabyte, Leadtek, Innovation, Diemeng, etc., all encountered a situation where a clever woman could hardly live without rice. In order to survive, they had to switch to other chip vendors, including NVIDIA, which constantly gave 3dfx a threat. Happiness suddenly came to the old (small) yellow head, naturally cherished, so established a good cooperative partnership, and constantly expanded the NVIDIA graphics camp. On the other hand, the unrelenting 3dfx is still living in a dream, seeking to achieve "voodoo dreams" through its own influence. As everyone knows, the side effects of large purchases are highlighted: the Glide3D API, which wastes money on graphics production, and locks in and out of the country, has been delayed. If you go against the water, if you don't enter, you will retire. Watching NVIDIA take advantage of the TNT family and Microsoft's D3D, the 3dfx's path to death is a sure way to go. Self-produced and offended, almost all partners pushed into the embrace of their competitors; if they did not advance, they would be unable to digest the side effects of the acquisition and lead to a lack of capacity for the lack of a market; they would not accept new things to live in voodoo dreams. In the end, Voodoo 6, 3dfx was acquired by NVIDIA, and it also ended its own history. Obviously, 3dfx's death process, the decision to acquire STB and develop the original graphics card is a major factor. Anyone who has studied politics knows that in the era of economic globalization, division of labor is a game rule that must be followed. How can we drink Coca-Cola beverage bottles from Coca-Cola's own production? â—Exclusivity is a signal? Huang Huang, who has experienced the dramatic development of 3dfx, will certainly not take the 3dfx road to death. In fact, the development of graphics cards from the self-owned brand and co-branded order, and then to the cooperative brand unified market. By now, it is time to change. That is to tighten the supply of chips in specific markets and to display their own brand image in the form of the original factory. This is an era of faith. We know what the red represents in the graphics industry and what green represents. The higher the belief, the greater the value of faith. As NVIDIA's business card-level product line, Titan's name, you can see the amount. NVIDIA does not hesitate to use the TITAN graphics card at the price of persuading the consumer to go away. It is not intended to take sales, but to spread the breath of faith. 21999 yuan, do you still remember? The NVIDIA logo is full of faith, no other impurities, even an old-fashioned single-turbo fan, but as long as the NVIDIA original belief light is on, for the players, especially the pursuit of original enthusiast players, than those Stickers NVIDIA stickers are more original beliefs. Not only that, but also can raise its own brand image and achieve differentiation. However, for mainstream NVIDIA graphics cards that are not highly regarded, NVIDIA will certainly not die for their own people, and launch the original factory to compete with AICs. Otherwise, the AIC will show its dissatisfaction in the face. â— What is the trend of centralization? NVIDIA will never be as one-size-fits-and-brief as 3dfx. I believe that going mainstream sales of high-end graphics cards will still be handed over to AICs. However, AIC does not sit back and relax. Because NVIDIA tightens the label sales of TITAN cards, that's right! Even the TITAN X brand was not sold. According to reliable sources, this year's Pascal TITAN X will only have NVIDIA branded versions, and none of the high-, medium- and low-level AIC brands will have the TITAN X brand. (Maybe it's a bit of a mouthful, anyway, you won't see ASUS, Gigabyte, MSI.) These are TITAN X with brand LOGO, and there is only NVIDIA brand TITAN X). Is a signal (how do you have the flavor of official media?), it is to enhance control. Although it is now an era when non-public graphics cards are in the works, non-public versions are not representative of freedom, but are still conducted under NVIDIA's rules. From the recent non-public version of the third-party NVIDIA graphics card we can see that NVIDIA has limited AIC on the graphics card's personalized operation, such as the box must have NVIDIA featured font "Geforce + model" logo, check to not Doing fine is fine. In addition, NVIDIA has always been doing its best in terms of performance. All kinds of restrictions on the operation space of AIC non-public graphics cards, to protect the product line of various prices, to eliminate cross-border. For example, the graphics card factory overclocking can not exceed the proportion of how many frequencies, the supply voltage can not exceed how much, etc., otherwise the BIOS will not be certified, that is, can not take "birth paper." â— In fact, Lao Huang is like this wishing his own wishful thinking Why doesn't NVIDIA let AICs resell TITAN X? Anyway, Huang himself did not lose it? The first and most important reason is that NVIDIA does not open its flagship TITAN series graphics cards in order to establish its own brand image. In recent years, NVIDIA has done a lot of actions for the brand image, such as a high-end graphics card. The public version was released for a period of time to allow the non-public version to be listed; the public version of the 2 version card (this year's called the developer version) had a higher retail price than the higher quality AIC non-public version; 3 non-public AICs The outer box of the graphics card must have a unified NVIDIA custom prominent logo. These are all to consolidate the NVIDIA brand and weaken the AIC brand. When you think of high-end graphics cards, you first think of NVIDIA instead of Gigabyte, ASUS... Of course, this is a good thing for NVIDIA's brand, after all, it can gather a lot of NPC powder, Imagine, A/N dispute is not far more than Gigabyte / Asus / Sapphire / MSI like fan war? It is because of the video card field that the competition among the upstream bosses is much more important than that of the downstream vendors. Secondly, weakening the AIC brand and even eliminating AIC partners with poor performance. In the A/N dispute in recent years, NVIDIA’s power has become larger and bigger, and it can slowly rely on the influence of NVIDIA’s brand. Power to sell graphics cards. In the past, AMD was not particularly large because of this gap. Therefore, it needs its own partners to help the market, and gradually form the A/N status market. NVIDIA can begin to expand its influence and gradually reduce the AIC brand. Excluding, AIC itself is not a permanent membership, NVIDIA has a rigorous inspection cycle for AIC. If the sales volume is not good, it will tighten its rebate subsidies or even reduce the supply of chips to put pressure on emptying inventory. So, although AIC can be a big money, it is actually very difficult to do. The third point, I think back, don't ask me why, I'm not Yuan Fang. PConline Summary In general, NVIDIA's series of actions, including the original Titan, tightening channels, and controlling AIC, are undoubtedly the result of strengthening the image of the NVIDIA brand. This is also a common strategy of competitive global companies, such as the Nike outsourcing control chain of sports brands and the distribution of control rights of joint venture car brands. However, as a typical example of oligarch competition, NVIDIA can not forget that there is still the pursuit of open ATI competitors. If NVIDIA goes too far and AIC dissatisfied with NVIDIA, it will force an enemy. As long as AMD gives a little effort and at the same time wins the hearts of people, NVIDIA will become very embarrassed. Of course, the key AMD must give power! Eleaf Vape pen, Eleaf wholesale, Eleaf disposable vape pen Shenzhen Xcool Vapor Technology Co.,Ltd , https://www.szxcoolvapor.com
After the 3DFX of the 3DFX LOGO renamed 2D design, 3dfx has declined, the picture shows the original voodoo 3 
Di Meng graphics card, recognize it please raise your hand 
Voodoo Dream 
Voodoo 6 more valuable than gold 
TITAN taking the original route, rejecting any AIC 
Sold out in one minute, many local tyrants recharge their faith 
Remember its price? 
The birth of TITAN is the image of a brand spokesperson 
In the electricity supplier can not find AIC's TITAN graphics card 
Packaging must bring "Geforce + model" 
Frequency cannot cross the border 
How long did the NVIDIA website update the AIC list? 
The key still depends on AMD